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This Minute at Runco

ColourPalette: Runco Extreme

Monday, April 19, 2010

Posted by Jennifer B. Davis
Introducing Runco Extreme™, a new color in the Runco ColourPalette Signature Collection.

“I don’t have to tell you how I feel about the color purple.” - Oprah

Runco Extreme

Purple is the color of royalty and has long been regarded as the most regal of the rainbow. It is reminiscent of so many things in nature including wild flowers, sunset skies, fruits, exotic aquatic animals, and it was one of the first colors ever used to dye fabrics for clothing and decoration.

When we were assembling colors for the recently launched ColourPalette, we took cues from the world of design and from nature, from the science of color and light, and our own preferences. We’ll be featuring each color in the ColourPalette Signature Collection. Follow our feed or bookmark this page to hear about additional colors we have selected for the palette and the color-matching service we offer to allow you to match your projector, or display precisely to your room décor.

~Jennifer B. Davis is all about technology innovation and is a customer advocate, business executive, mom, and loves her job as Runco’s VP of marketing.

ColourPalette: Runco Craftsman

Thursday, April 08, 2010

By Jennifer Davis

Introducing Runco Craftsman™, a new color in the Runco ColourPalette Signature Collection.

“I never met a chocolate I didn't like.” Deanna Troi in Star Trek: The Next Generation

This rich brown shade is a cross between chocolate truffle and mahagony. Something that would be just as appropriate in a dark-paneled formal library as it would a busy family room. This shade makes a great ceiling paint choice, which means that you can make the Runco projector melt into the ceiling and out of sight. Too bad the calories from chocolate can’t be camouflaged in the same way.

"Las cosas claras y el chocolate espeso." (Ideas should be clear and chocolate thick.) - Spanish proverb

The color is called “Craftsman” as a nod to the tradition and process of Runco’s custom video display business, where every projector is tested to individual client specifications and the utmost care is spent ensuring the display will be the best possible image experience for the client. Our idea is very clear. Create the best possible video to suit the individual tastes of the most discriminating clients. ColourPalette is a part of that.

When we were assembling colors for the recently launched ColourPalette, we took cues from the world of design and from nature, from the science of color and light, and our own preferences. We’ll be featuring each color in the ColourPalette Signature Collection. Follow our RSS feed or bookmark this page to hear about additional colors we have selected for the palette and the color-matching service we offer to allow you to match your projector, LCD, or plasma display precisely to your room décor.

Jennifer B. Davis is all about technology innovation and is a customer advocate, business executive, mom, and loves her job as Runco’s VP of marketing.

Design in the Digital Age at WestWeek

Tuesday, April 06, 2010

Runco recently launched its new Runco WindowWall display wall as well as its ColourPalette offerings at WestWeek 2010, which is an event that hosts LA-area architects and designers.

One of the keynotes during WestWeek was moderated by Margaret Russell the editor in chief for ELLE DÉCOR called ‘Giving Design a Voice in the Digital Age: Navigating the new media landscape’. Margaret, along with a panel of design writers and bloggers, discussed how technology and new media outlets are shaping the design world.

“The similarities in the issues that the design community and the custom home theater dealer community are wrestling with was striking: How do I adapt my business to today’s economy? How do I use social-networking tools to develop my business? How do I defend my value in a world where information is less expensive and more accessible than ever? Watching Margaret and the panel, I was often reminded how much the dealer and design communities are aligned in their endeavor to deliver incomparable experiences in the home - and how much they stand to gain by working together. Runco’s mission is to not only enable the incomparable experiences, but also to facilitate a partnership between designer and dealer for their clients.” Adam Schmidt, Runco GM.

The Runco WindowWall is an innovative solution that will enable architects and designers to work with authorized Runco dealers to integrate innovative visual solutions and compliment the most unique home design projects. Along with Runco ColourPalette which fuses elements of technology and design together to create a flawless addition to today’s luxury home.

News & Events

Planar EP-Series 4K Wins 2014 Technology Integrator EXC!TE Award

03-Sep-2014 - The Planar® EP-Series™ line of 4K displays was announced as a 2014 EXC!TE Award Winner by Technology Integrator magazine, formerly CustomRetailer. Each year Technolog..... more ▶

Planar Honored with Product Awards at InfoComm 2014

26-Jun-2014 - Planar UltraRes Series and Clarity Matrix LCD Video Wall System Recognized by Systems Contractor News and Digital Signage Magazine At InfoComm 2014, two of Planar's k..... more ▶

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