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This Minute at Runco

Designing a 3D Theater: A Three-Dimensional Challenge (Part 3)

Monday, November 01, 2010

By Jennifer B. Davis

This is the third part in our three-part series on 3D theater design. In the first post, we featured information regarding overall 3D image quality. Second, we tackled brightness loss. In our final installment, we’ll handle the variety of issues related to 3D that are likely to affect the end users the most, which are the glasses.

3D Glasses -

The problem:

3D systems of all types for the home require glasses.  Some are bulky and require batteries (Active 3D). Others are slimmer and more stylish.  In any case, homeowners want glasses that are comfortable and work with the prescription glasses. Also, a lot of the content that is being released are titled intended for children and some of the glasses do not work well on their little faces.

The solution:

PreciseLight Glasses
  1. Runco’s PreciseLight™ glasses are battery-free and light on the nose. We do offer Active 3D solutions as appropriate, but homeowners and industry luminaries prefer passive and it is easy to see why.

  2. The PreciseLight glasses are a proprietary formulation which is unique to Runco. It was chosen for its exceptional stereo separation properties and light management. 6 pairs come complete with every 3Dimension product and additional sets of 6 are available at reasonable prices.

  3. Runco also offers a premium pair that are metal-rimmed and very stylish. They also feature a unique polarizer placement which compensates for the curve of the glass in the frames for even better performance.

  4. Runco also offers children’s size glasses for the youngest movie enthusiasts or sports fans.

  5. And for prescription glasses wearers, Runco has two options. First, we offer a clip-on style that can affix to your normal frames and allow for great 3D performance working with your corrective lenses. And in early 2011 we’ll be taking it further by offering prescription glasses in this same formulation. Talk about custom video!

Read this blog for future posts about 3D and for additional resources and tools in the design of 3D theaters. To read the previous installment, click here.

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