Runco's Expanded Video Xtreme™ Series Puts Viewers in the Front Row of Innovation
New Projection Systems Break New Ground, Establishing the Next Level in Home Entertainment Realism for the True Home Cinema Enthusiast
BRUSSELS, BELGIUM — February 1, 2006 — Runco International, the world leader in high-end home cinema video displays, is once again revolutionizing personalized home theater luxury with a supercharged new Video Xtreme™ Projection Portfolio. The lineup features four new projectors—the VX-80d, VX-60d, VX-50d and VX-40d—all fresh from Runco International’s advanced engineering lab. These new systems join the recently introduced VX-2c Projection System to round-out a complete portfolio of Runco 3-chip Digital Light Processing™ (DLP™) projectors that redefine the way home theaters are built for serious home cinema enthusiasts.
“Our engineering team has done it again! The new Video Xtreme™ Series take video projection to the next level with outstanding picture quality and true cinematic realism,” said Bob Hana, president of Runco International. “These flagship projection systems are created for the very finest home theater applications, and are designed for true connoisseurs of big screen picture perfection who will accept no compromise.”
Runco has jumped into the future once again with these state-of-the-art 3-chip DLP projectors. Achieving unparalleled brightness, precise white balance and stellar high-resolution images on a variety of screen sizes, the VX-80d, VX-60d, VX-50d, and VX-40d projection systems combine Texas Instruments’ most advanced Dark Metal Process DMD™ chipsets with powerful Xenon lamp technology for the ultimate in big-screen realism. Each package is designed for maximum light engine output and application flexibility in any viewing environment. Two distinct versions of each model are available to accommodate high-end installations. In addition, the VX-50d and VX-40d are available in 720p, as well as with the CineWide™ and CineWide with AutoScope™ technology.
The VX-2c combines Runco’s exclusive SuperOnyx™ technology with 3 DMD (Digital MicroMirror Display) chips, eliminating the need for a color wheel, which reduces mechanical complexity and achieves superior clarity, color saturation, and contrast for the ultimate widescreen home theater experience. It is also available with CineWide™ and Cinewide with AutoScope™.
Designed for the new Video Xtreme™ projector portfolio, Runco’s exclusive CineWide™ technology combines special electronics and optics to utilize the light engine’s full pixel count to produce a 2.35:1 image with enhanced resolution. Combined with AutoScope™, which engages CineWide™ processing and its motorized lens assembly with a single button-push, each Video Xtreme ™ projector ensures uncompromised widescreen projection of movies in the CinemaScope 2.35:1 format. Regardless of the video source, these projectors maximize clarity, color saturation, and contrast of all source material, while maintaining all high-definition resolution or upgrading pictures to virtual high-definition for widescreen projection.
The Video Xtreme™ Projection Systems include the all-new Digital High Definition™ (DHD) Video Controller, which provides Runco’s industry leading image processing, scaling and aspect ratio control, plus expansive connectivity to ensure future compatibility. Runco has incorporated its latest ViViX™ II digital video processing technology into the processor’s design, enhancing digital and analog signals while outputting a pure digital signal in addition to analog. Incorporating Runco’s unique VirtualWide™ feature, the DHD converts 4:3 images for maximum performance on 16:9 screens without losing any image integrity.
The DHD Video Controller provides a pure digital signal path from input to output, making the Video Xtreme™ projectors ready to take advantage of Runco’s exclusive LiveLink™ digital signal preservation technology as an option. LiveLink™ is the only existing solution today for transmitting DVI pure digital signals over long distances with no loss in image integrity or bandwidth. LiveLink™ is integrated into the VX-2c model and is available on all others models.
About Runco International, Inc.
Founded in 1987 and currently headquartered in Union City, California, Runco International, Inc is a market leader in state-of-the-art projection systems, flat-panel plasma monitors, video processors and other components for the consumer market. Runco’s innovations have won numerous awards and citations from the world press. Runco was the first company to introduce and market a line doubler with a multi-frequency projector in 1990 and also introduced the first multiple-aspect-ratio controller, the ARC-IV, to the Home Theater market. Recently, both of these features have become essential for the new digital high definition capable televisions.
Video Xtreme, CineWide, AutoScope, CineWide with AutoScope, SuperOnyx, ViViX, VirtualWide, Digital High Definition, DHD, and LiveLink are trademarks of Runco International. Digital Light Processing, DLP and DMD are trademarks of Texas Instruments.
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