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Open Response to rAVe Publications post: "Slippery Slope of 3D Brightness"

Wednesday, June 01, 2011

By Jennifer Davis

In response to the blog post by by Chris Chinnock of Insight Media via rAVepubs.com, on: "Slippery Slope of 3D Brightness"

Thanks, Chris, for bringing this matter to light (no pun intended). Perceived brightness is a complicated calculation. This is one of the main reasons why Runco products, for example, have always been specified in what we call CSMS, as a measure of foot-Lamberts off the screen rather than lumens out of the projection lens. Further complicating things is 3D. We have found that it isn’t just brightness loss that is the problem in theater design, but rather the variance between the 2D and 3D modes in the same theater set-up (which of course affects everything from screen size and material to viewing distances). We have found that getting the 2D and 3D modes to be within 20% or so of each other makes a huge difference in overall owner satisfaction because most don’t watch 3D 100% of the time and want the flexibility. This principle played heavily into our design of the Runco 3Dimension D-73d projector.

The Chuck Norris of Numbers

Saturday, May 21, 2011

I often get asked why we named the D-73d the D-73d. Why not the D-42d or the D-89d? What is so special about 73? Rest assured we had good reasons, that are logical and are consistent with our naming conventions, but my favorite explanation is from one of my favorite TV shows, The Big Bang Theory. According to Sheldon, 73 is the best number. See why in this clip.

Audio Artisans and Runco to Present the Latest in 3D Video Technology

Tuesday, April 26, 2011

Audio Artisans and Runco are pleased to announce an evening with Runco featuring 3D films and gaming on April 28 from 5pm-9pm. The public is encouraged to stop by and learn more about 3D technologies, the science of how 3D works, the future of 3D, as well as the best way to implement 3D in the home.

The event will take place at the Audio Artisans store: 2405 W. Main STE #2 in Bozeman, Montana 59718.

For more information, visit TheAudioArtisans.com or call 1-406-551-6212.

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Awards & Recognition

Electronic House Product of the Year Award

Electronic House Product of the Year Award

Runco’s 3Dimension™ D-73d Series

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